For RV Dealers
RV Dealer Walk-through Video / DVD Quantity Incentive Program,
Learning RV's the Easy Way by Video and DVD:
A good percentage of your complaints from customers
reflect a lack of knowledge rather than a real problem. Annette
Autry, President of Allsport RV Center
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One RV Consumer had this to say:
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When we got our first trailer I did everything I could to take notes when the
dealer gave us a walk-through, but with the refrigerator, water heater, A/C,
water & waste tanks, dumping, etc. our heads were in a whirl. I thought I had
taken good notes, but, of course there were things we heard differently. I just
wish we knew about this sooner!!
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View Short Video to Learn More
Dear RV Dealer,
Thank you for your interest in
RV Education 101. When I was the Sales Manager for an RV
dealership in North Carolina I constantly received phone calls from new RV
buyers who couldn't remember how something on their RV worked, or what was said
to them during their RV walk through. I searched for an effective solution to
help educate new RVers on how to operate their RVs. The answer to the
problem was to produce RV training videos that the RV consumer could
review whenever, wherever and as often as they needed to.
Since 1999 our RV training video series:
Pop Up 101
Travel Trailer 101
Class A Motor Home 101
Class C Rental / Owner
Winterizing & Storing your RV
EZ RV Upgrades
Trailer Towing, Weights, Hitch Work & Backing
Motorhome Towing
has helped tens of thousands of RV consumers learn how to properly operate and maintain
their RVs. Hundreds of RV dealers across the country are
benefiting from what our program has to offer the customer
oriented RV dealership.
There are numerous ways to incorporate our RV training DVDs into your dealership:
- Give our training DVD upon approval, before the
customer RV walk through.
- Sell them in your P&A department.
- Use them in your rental department.
- Use them to train new salespeople and employees.
as you will also see on our RV dealer program DVD. The majority of RV dealers who are using our
products give a complimentary RV training DVD to new RV buyers prior
to them coming in for their walk through orientation. This approach
accomplishes three things:
1)
It lets your customers
know you care. Every time they watch the complimentary training DVD they will
think of your dealership as they will watch it several times band the fact
that you were concerned about educating them on their new RV
purchase. Talk about great customer service.
2)
Your customers will already be familiar with how the RV operates
and will be able to ask more targeted questions during the walk through
orientation. This will also decrease the amount of time your employees
spend giving the walk through.
3)
Along with the RV training DVD, your customers will receive an 8
minute DVD presentation on my recommended RV Essential Items. This product
review presentation informs your customers on what items they will need to
purchase to make their RVing experiences more enjoyable.
Please take a moment to review the
RV Essential Items chapter on our RV dealer program DVD.
We have actually significantly lowered our RV dealer pricing, based on quantity, to make our RV dealer program even more attractive. Please request an
RV Dealer Price Sheet and RV dealer program DVD package that we send to RV dealers explaining how our program can benefit the customer oriented RV dealer.
Our goal since 1999 has been simple, to educate the RV consumer so they will stay actively involved in the RV lifestyle. There have been low customer
satisfaction ratings for years now and these ratings are not improving. We feel that even with the BEST RV orientation from the dealership, it all boils
down to retention. The consumer cannot retain overwhelming system operations of a new unit with a one time two hour class. Our videos give the new RVer
a chance to review the information as many times as needed whether it is before or after the class from the dealership, or after they take their unit out o
f winter storage for the new camping season. If the videos are watched prior to the orientation with the dealer, targeted questions can then be asked by
the new RVer.
The following is an excerpt from: Intelegen Inc., a privately owned corporation incorporated under the laws of the State Of Delaware in 1995:
Storage is the process of holding information in your memory. A distinction is often made between short-term and long-term memory. Short-term memory is just that,
brief and transient. Think about looking up a new phone number in the phone book and making a call. You may remember it long enough to make the call, but do not
recall it later. This is your short-term memory, which can hold a small amount of information for a short period of time. Once you stop attending to the number,
perhaps after you make the call and move on to another task, you are likely to forget it. In order to remember the number for a longer period of time
(and after attending to other things), you would need to store it in your long-term memory.
The transfer of information from short- to long-term memory can be achieved in many ways. Simply repeating the information can help if it's repeated enough times.
For example, frequently called phone numbers are remembered because you have used (repeated) the number many times.
Thank you for taking the time to review our program. If you have any questions or if you need additional information please feel free to contact me.
We look forward to your feedback.

Dawn@rveducation101.com
910-484-7615
Lets look for the headlights of
your customers and their referrals to your dealership...not the taillights!!!
Together we can make the future of the RV industry bright and
strong!!!!!
'Education is
knowing where to go to find out what you need to know;
and its knowing
how to use the information you get.' William Feather US Author
RV Dealer Testimonials:
George Leduc, General Sales
Manager of Longview RV in North Hampton, Mass
"The videos work out well for us.
We've had them for over three years, and we try to make sure our customers get
them before delivery. They find them immensely helpful. They watch them and
write down any questions they may have. And then, when they come in for the
orientation, they're light years ahead of where they would otherwise be."
Annette Autry, President of Allsport RV Center in Fayetteville North
Carolina
"The RV training
videos help me to provide a more meaningful and informative
walkthrough experience for my customers. It really prepares them, so they ask
more substantive questions. The videos solve a lot of
problems out there and make the customer a happy customer" "This
approach, ultimately helps my customers achieve a higher level of
product knowledge. It also lessens the frequency of follow-up phone calls from
consumers because the videos answer many of the questions they are likely to
have. A good percentage of your complaints from customers reflect a lack
of knowledge rather than a real problem. These videos allow them to have an
understanding of the whole vehicle."
Steve Schermaul, Parts Manager for Byerly RV in Eureka, Mo Dealers feel that Polk's instructional videos
and DVDs are worthwhile. "They make our customers better educated,"
Hopefully, the
dealers are catching on to the tremendous benefit these videos can be both to
renters and buyers!
- Bob Zagami
Read the RV Business breaking news about RV
EDUCATION 101
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To read Highways
magazine feature article about RV EDUCATION 101
click here
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you with a banner ad and tracking link.
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